How to create daily content for your audience everywhere easily?
I was going to quit my daily videos today!
I’ve been thinking about doing them just once a week instead.
Many have said that a weekly video is good enough and that’s what top leaders do anyway.
However, as I was creating my various posts for the coming week I realized that if I created just one video a week, there would be platforms where there would be a void to fill.
What do top leaders do?
The thing is that leaders might only create a single pillar video once a week, or even once a month, but they are creating content other ways.
The other thing, is that, for me at least, I really feel that when you’re trying to grow your audience, you really need to be posting content daily.
Does that mean creating an episode every day like I do?
Maybe, maybe not, it depends.
(don’t you just love that answer lol? yeah, me neither, but it’s true)
If you can create content for all platforms n your phone, for example by taking pictures or videos and you have the time to do all that every day, then, no, you don’t need to do like me.
I bet you don’t have time though
That’s the problem for me.
I do take pictures and videos on my phone once in a while, but I certainly can’t be consistent with that on a daily basis.
Let’s face it, the most important thing to build a personal brand is to be consistent.
If you’re not consistent, your audience will not see you enough and will forget you.
So, knowing I don’t have time to do the “random” content on a regular or consistent basis, I choose to use a process that is simple to follow.
What did I decide?
I’m glad I decided to continue my daily episodes and I hope you are too.
The reason I was thinking about it is that if I was able to do a single episode a week, I thought I might recover those 8 or so hours a week.
I thought I would have that extra recovered time to work on my webinar.
I’d have my new webinar slides, emails, offer, stack, ads, SLO, registration and thank you pages all done in no time.
but…
Then I realized I would still need to write my daily emails…
And I don’t know about you, but thinking about what to write in an email would take me just about the same amount of time as it takes me to write my blog post.
Maybe I’d get better over time, but not today.
What’s the solution?
So, I’m back to doing daily videos and blog posts.
That’s good for my audience and will keep my creative juices flowing.
For you though, you might be thinking you don’t have the time, am I right?
Well, I got great news for you.
You can use the Custom Syndication Asset Creation Engine (MyCsaCe for short) to generate any assets you want from your video.
The cool thing about the engine is that you can set it up to generate images, audio, subtitles and videos from your one source video.
Conclusion
While it can be totally overwhelming to try to create content for all platforms, there is a solution to make is easy.
Imagine if all you needed to do was create a single video and the blog post to accompany it and nothing else, wouldn’t that be amazing?
Watch the video to learn more about this.
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