How to organize your content to post daily?
One of my struggles has always been to figure out how to create daily content.
Not that you have to produce content daily, it could be every few days, weekly or even monthly.
However, I highly recommend daily if you are just getting started.
It seems to be contradictory to say when you get started you should post daily, doesn’t it?
I mean, in the beginning there is so much to learn and it takes so much more time to create just one piece of content.
Especially if you are trying to blog like me.
When I first started, I did a YouTube video, a blog post and a Facebook post… every day… actually twice a day!
The reason is simple: you want people to get to know you as fast as possible.
Know, Like and Trust process
That’s why you should do it daily, so they get to know you as fast as possible.
It’s the only way they’ll ever buy from you – people buy from people they know, like and trust.
I’ve said this so many times before…
They will only trust you if they like you and they will only like you if they know you.
That’s why I went crazy with 2 posts a day when I started.
Getting better over time
The thing about posting daily in the beginning is that you will suck!
I certainly did – feel free to go look up my first videos, they are horrible!
I know it sucks to suck but before you can be good, you have to suck and before you can be great, you have to be good…
It’s all a process
You might as well get it over with as fast as possible, right?
It’s scary in beginning
When you start and you don’t know what you’re doing and you suck at it, you will certainly not be happy about it.
It will be scary to have people judge you and laugh at you.
Don’t let that stop you!
Keep in mind you will get better… not to mention your audience is super small in beginning, right?
How to get organized?
This all brings me to the original question.
How to organize your content to post daily?
You could take time to plan your content in some document… research it all and really make it awesome.
If you’re starting, I’m guessing this would be a super long process and you might produce a piece of content a month.
It sure is great to produce good content when you start.
But, what are you sacrificing?
Producing one piece of content is all fine and dandy when you have a huge audience and hundreds or thousands of pieces of content already done for any new fans to go check out.
Problem is that when you start, you really need to build up that know, like and trust factor, so you really do need to produce content daily.
The real solution
So, what’s the real solution?
I can’t be sure this will work for you, but for me, it was about going crazy and just producing content daily without giving it too much thought ahead of time.
This allowed me to learn all the skills I needed to create content…
Like SEO on YouTube… or email list strategies… or content syndication… or cutting videos and adding an intro and an outtro… or extracting the audio and posting to a podcast.
All these things take time to learn.
They also allowed me to see what was causing me to feel like I didn’t have enough time to do it all in an hour a day.
What I finally figured out was that my content was my blog.
Everything flowed from the blog.
I used to think of topic in morning while I was working… just thinking to myself “ok, what do I talk about today”
And just wing record it at lunch time.
After which I would write up the blog post.
My weekly process
Now, I decide my blog posts ahead of time.
I take an hour a week, it can be anytime you want, Sundays are what most people do, but I do it on a Tuesday or Thursday evening.
I think of what I want to talk about the next week.
I then google my ideas to get more ideas.
Finally, I create the 5 drafts of my blog posts for the week.
Depending on how much time I have, I will write up some of them.
My Daily process
On the day of the post, if I have time in the morning, I type up the rest of the blog post.
Or I do it at lunch before recording the video.
I’ll be honest, some days, I still record the video before finishing up the blog post too.
In the end, it’s all about taking massive action to learn the skills and eventually find your process.
You can follow mine or anyone else’s or make your own this way too.
Hope this helped…
As always, let me know if you have any questions and share this if you think it might help someone else. I appreciate you!